Law Firm Marketing – Getting People to Share Your Articles
Be seen. Get heard.
Take AIM: Why a Strategic Approach to Marketing is Best
The most successful marketing campaigns are executed with a clear vision and goal.
Small Ways to Add Big Personality to Your IT Site
No one said your website needed to be boring.
Tell Great Stories!
What’s the one thing that everyone loves?
Avoid Vague Goals in Your Marketing Plan
Today, Nina shares with us some things to avoid when you start putting together your marketing plan. It’s strategic planning month here at Insivia, which means we’ve been discussing lots of different strategies and things you should be doing when putting together your marketing plan for next year. Today, I want to talk about something […]
How to Determine a Marketing Budget
Andy shares with us some helpful tips on how to create a budget for next year’s marketing, and pitfalls to avoid. Planning a marketing budget is not an easy thing – most of the businesses I meet with, regardless of the size, know that it’s a complex process. Companies should spend between 5 and 10 […]
The Importance of a Business Plan
Before you can begin putting together an effective marketing plan, it’s important to make sure you have a business plan in place. Today Andy talks about understanding the long term and short term goals and objectives of your business, before you start planning your marketing. One of the things I wanted to talk about today […]
Creating an Honest SWOT Analysis
It’s Strategic Planning month here at Insivia, so we’re continuing our conversation about planning for next year.