Evolve your revenue generation into a system that is efficient, effective, and frictionless.
With prioritized audiences, defined unique selling points, a consistent voice, and well-crafted messaging, marketing and sales deliver.
Align and inspire your team to drive everyone towards a common vision.
When every member of the team knows why they are there, where you are going, and how to articulate your message, that's when vision becomes reality.
Focused and smart experiences convert customers into evangelists.
Support teams are a direct line to customers and influence what customers become raving fans and which destroy your social proof.
Products must be made for customers to attract and retain them.
No matter what you offer, it should be influenced by your audience's needs, wants, and motivations to drive scale.
Indonesia's first decacorn, valued at 10 billion dollars, worked with Insivia to develop a smarter brand strategy.
Diera Hartono | VP of Merchant Marketing
Breakthrough Positioning produces:
Prioritize target audiences leveraging past data, your expert-insights, market research, and a logical process to focus resources and budgets on the best opportunities.
Breakdown audiences into personas understanding the research and decision cycles that your buyers go through.
Define key motivations and buying factors as foundational information to utilize in the process of creating your unique positioning.
Build a brand hierarchy that clearly communicates and proves your unique position in the marketplace and naturally removes competitors from the board.
Develop a consistent persona, tone, language, and purpose so that everything your organization produces backs up your strategy.
Create messaging that truly articulates and conveys your who, what, why, and how as well as sets the foundation for every audience interaction.