We wanted to find out, so as part of our 2016 Sales Benchmarking Report, we took a close look at the Quick Ratios of the high-growth SaaS companies in our study. We sliced the data in every conceivable way to see what we could uncover about the optimal Quick Ratio for growing SaaS companies, and how the SaaS Quick Ratio evolves as companies grow.
InsightSquaredInvestment in marketing automation tools is expected to reach $25 billion by the year 2023
Three uses for the SaaS Guidelines
More than two thirds of SAAS companies experienced annual churn rates of 5% or higher
36% of SaaS businesses managed to reduce their revenue churn over the last 12-months
In 2018, the revenue of General Dynamics amounted to nearly 36.2 billion U.S. dollars.
In 2018, the market size of information technology outsourcing amounted to 62 billion U.S. dollars.