We are 100%, absolutely focused on SaaS & Tech. Founded in 2002, we've worked with hundreds of companies driving marketing, sales & retention for scalable growth.
The intelligence of a consultancy combined with the creativity of an agency to deliver massive growth for software and technology companies.
We reduce the time and complexity of each step from prospect to customer to evangelist for increased lifetime value.
• Founded 2002.
• Clients in 25 US states & 8 countries.
• 100% focused on working with SaaS & tech companies.
• A super passionate, in-house team of experts.
• A track record of results & industry leading work.
You need to be thinking about how the length of each contract will affect churn in a given period when you calculating renewal rate.
How Technology Companies Can Leverage Focused Niche Markets
SaaS Trends and Stats You Must Know in 2022
Create a Tangible Strategic Vision
Evaluating Your Software Brand Positioning Through SWOT Analysis
What Type of Media is Right for Your Target Audience?
How to Determine a SaaS Marketing Budget
Motivational Quotes for Marketing Professionals
Small Ways to Add Big Personality to Your IT Site
SaaS Sales Funnel
Assessing Your Brand, Website & Marketing
Software and online services are in a period of dizzying growth
Sony’s PlayStation brand had accumulated approximately 38.57 million fans on the social network
The median annual contract value (ACV) was $25K, $21K, $21K, $20K in 2016, 2015, 2014 and 2013
If your Net Revenue Churn is high (above 2% per month) it is an indicator that there is something wrong in your business; which may have a dramatically negative effect on your company’s growth. Source: Mckinsey
If you are charging $500 per month, you can afford to spend up to 12x that amount (i.e. $6,000) on acquiring a new customer
For SaaS companies valued at over $1billion, the median amount of financing raised is $206million
In 2019, spending on IT services is expected to amount to 1,016 billion U.S. dollars worldwide
High-growth companies offer a return to shareholders 5 times greater than medium-growth companies
The average company gets 16% of new ACV sales from up-sells and expansions, though companies with revenue between $10MM-$40MM are relying more heavily on up-sell and expansions
Net-revenue churn improves with larger Average Contract Value (ACV), likely due to more structural churn among SMB customers and higher switching costs associated with larger contracts