Our Breakthrough program is a proven methodology to create unique market positioning and scale customer acquistion.
Our Breakout program works with SaaS companies, start-ups, and spinouts that are looking to attract and retain customers.
Proven methodologies and a network of software and technology clients allow us to consistently deliver big results.
You need to be thinking about how the length of each contract will affect churn in a given period when you calculating renewal rate.
Blue Ocean Strategy
How to Leverage Your Sustainability Efforts for Your Property’s Brand
How Technology Is Impacting Mixed Use Properties and What You Can Do About It
The Vision Gap
The Importance of a Business Plan
The Basics of Analyzing Your Audience
Defining Your Brand Voice
Sharing Your Vision With Your Customers
Brand Strategy Framework
Motivational Quotes for Marketing Professionals
As companies scale their growth engines, a slightly-above-average churn rate becomes harder and harder to offset with net new revenue growth, especially when the goal is to outpace it by 4x
SaaS businesses face significant losses in the early years (and often an associated cash flow problem)
The fastest growing SaaS companies scale their organizations rapidly, growing their teams by an average of 56% each year
Companies that spend more on sales and marketing (as a % of revenue) generally grew at a faster rate than those that spent less
Google only has a 30 percent female workforce
80% of venture capital investments take place in the enterprise
For SaaS companies valued at over $1billion, the median amount of financing raised is $206million
Software and online services are in a period of dizzying growth
Customer Acquisition Cost (CAC) = sum of all sales & marketing expenses/ number of new customers added
The median monthly revenue churn for large SaaS companies is 0.75%, translating into an annual revenue churn rate of 10%