Statistic Info

According to US e-commerce statistics from Built With, there are more than 3.8 million such sites in the US, while the country’s top three e-commerce technologies are Shopify, Squarespace Commerce, and WooCommerce Checkout. The United Kingdom ranks second with 309,174 such sites, but countries like France (147,595 sites), Germany (184,785 sites), and Russia (164,892 sites) don’t fall behind either.

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To establish a revenue or lead-commitment based on your funnel metrics and revenue-growth goals, work backward from the gross revenue amount that marketing is responsible for generating (generally around 40%)

13.7% of sales are online

The venture-backed companies that were acquired most often had a 7 percent share of female execs, as opposed to 3 percent at unsuccessful (unacquired) firms

63 percent of the time, women receive lower salary offers than men for the same job at the same company

55% of SaaS companies rate Customer Retention as the key metric to measure

The median TTM revenue growth rate + adj. EBITDA margin for publicly traded SaaS companies was ~37%, implying that just under one half met or exceed “The Rule of 40%”

If the numerator of your quick ratio is growing that means your revenue is growing. It’s important to keep increasing revenue to counter any MRR (Monthly Recurring Revenue) that is lost to churn

Growth rate accelerates in the expansion stage ($2.5M – $10M ARR)

More than 1/2 of SAAS companies increased their spending on customer retention last year

The top 50% of the fastest growing SaaS businesses generate much higher upsells than their competitors. The larger the business, the greater the impact of upselling

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Good design means never having to say “Click Here.”

Everything is designed. Few things are designed well

Marketing without design is lifeless, and design without marketing is mute

The design process, at its best, integrates the aspirations of art, science, and culture.

Designers can create normalcy out of chaos; they can clearly communicate ideas through the organising and manipulating of words and pictures

Without good design it is easy to miss the point

Design is where science and art break even.

Comic Sans is never an acceptable font. Unless you are an 8 year old girl writing a poem about unicorns.

13.7% of sales are online

Behavioral design is all about feeling in control. Includes: usability, understanding, but also the feel.