83% of China’s digital shoppers made an online purchase in the past month

In 2017, Global Web Index surveyed more than 72,000 internet users to determine who the world’s most avid online shoppers are. The survey results showed that the highest percentage of digital shoppers who made a purchase in the previous month come from China (83%) and South Korea (83%).

The percentage of UK’s online shoppers was slightly lower at 82%, while US online shopping population ranked outside the top 5, with 77% of digital buyers making an online purchase during the previous month.

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Tech Services Stats

• Google only has a 30 percent female workforce
• Investment in marketing automation tools is expected to reach $25 billion by the year 2023
• 63 percent of the time, women receive lower salary offers than men for the same job at the same company
• More than 1/2 of SAAS companies increased their spending on customer retention last year
• The median TTM revenue growth rate + adj. EBITDA margin for publicly traded SaaS companies was ~37%, implying that just under one half met or exceed “The Rule of 40%”
• SAAS companies that are focused mainly on enterprise sales have higher levels of professional services
• A 2017 SaaS Capital survey showed that young companies actually have higher retention rates than more mature SaaS businesses
• In contrast to these, the median annual churn rate for smaller, private SaaS companies with less than $10M in revenue is 20%
• Only 8% of large companies use internet sales strategies. The proportion of companies relying on internet sales increases as company size decreases

SaaS & Tech Website Design Stats

• There are around 3.8 million e-commerce sites in the USA
• Cloud application services are expected to grow at an average annual rate of 18.5% through 2025
• 38 percent of visitors will stop engaging with a website if the content or layout is unattractive.
• 46% of industrial professionals visit 10 or more work related websites averaging 6-8 hours weekly.
• 62 percent of companies increased their sales by designing responsive mobile platforms for their websites.
• The design process, at its best, integrates the aspirations of art, science, and culture.
• Complexity is your enemy. Any fool can make something complicated. It is hard to make something simple.
• Design is where science and art break even.
• A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete fools