Statistic Info

Revenue of the defense technology supplier General Dynamics from 2002 to 2018 (in million U.S. dollars)

Revenue in million U.S. dollars
201836,193
201730,973
201630,561
201531,871
201430,852
201330,930
201230,992
201132,122
201031,964
200931,981
200829,300
200727,240
200624,063
200520,975
200418,868
200316,328
200213,680
Statista

More Tech Services Stats

It’s 4x cheaper to upsell existing customers than acquire new customers: costing just $0.28 to acquire an additional dollar of revenue

Internet sales strategies are the only sales method to see a decline in CAC, dropping from $0.54 to $0.42 between 2014 and 2015

In 2017, Foxconn Technology Group achieved a net income of 135.37 billion New Taiwanese dollars, the equivalent to approximately 4.55 billion U.S. dollars.

56% treat “Existing Customer Renewals” as high priority

36% of SaaS businesses managed to reduce their revenue churn over the last 12-months

The statistic shows the worldwide IT spending on enterprise software from 2009 to 2020.

Internet Sales strategies have a significantly lower CAC of just $0.42

Women-led companies have historically performed three times better than those with male CEOs

High-growth companies offer a return to shareholders 5 times greater than medium-growth companies

If the numerator of your quick ratio is growing that means your revenue is growing. It’s important to keep increasing revenue to counter any MRR (Monthly Recurring Revenue) that is lost to churn

More Growth Strategy Stats

26% of SAAS companies with at least $15MM in GAAP revenue had a revenue growth rate + EBITDA margin of 40% or higher.

The average Quick Ratio of fastest growing SaaS companies (those with a CAGR of over 50%) is 3.9: generating $3.9 in revenue for every $1 lost to revenue churn

Companies that spend more on sales and marketing (as a % of revenue) generally grew at a faster rate than those that spent less

More than two thirds of SAAS companies experienced annual churn rates of 5% or higher

The top 50% of the fastest growing SaaS businesses generate much higher upsells than their competitors. The larger the business, the greater the impact of upselling

How to Reduce Churn

The very best SAAS companies keep monthly revenue churn at around 0.58%, that’s only about 7% revenue churn a year

Google only has a 30 percent female workforce

After $10M in ARR, the median growth rate slows to just under 50%

As companies scale their growth engines, a slightly-above-average churn rate becomes harder and harder to offset with net new revenue growth, especially when the goal is to outpace it by 4x

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