53% of marketers say “no” to projects never or just a few times a year, while another 26% simply don’t have the authority to say “no” at all

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Sellersand marketersare crazy if they don’t take advantage of the vast amounts of information about their buyers that’s available on social media. And yet, they don’t. Those who do… have a great advantage. Here are ways to research buyers on social platforms.


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The global cloud computing market size is expected to grow from USD 371.4 billion in 2020 to USD 832.1 billion by 2025

The average company gets 16% of new ACV sales from up-sells and expansions, though companies with revenue between $10MM-$40MM are relying more heavily on up-sell and expansions

The median annual unit churn for SAAS companies was 10% in 2016

There are 9.6 million websites that use e-commerce technologies

The median Customer Acquisition Cost (CAC) for upsells is just $0.28 per $1, less than a quarter of the $1.18 spent to acquire $1 of revenue from a new customer

70% Say Presentation Skills Are Critical For Career Success

SaaS IPOs have more than doubled over the last 12 years

A 1% increase in pricing strategy yields an average 11% increase in profit

The median annual contract value (ACV) was $25K, $21K, $21K, $20K in 2016, 2015, 2014 and 2013

How Often Should The Pricing Committee Be Meeting And Making Changes?

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If you look at the higest-rated videos on YouTube, they’re not sad dramas, they’re men getting hit with inflatable balls or animals falling off things. Younger generations love humor, which is why advertising is using increasing quantities of it to sell things. People like it. It works.

‘Build it, and they will come’ only works in the movies. Social Media is a build it, nurture it, engage them, and they may come and stay.

For a business not to advertise is like winking at a girl in the dark. You know what you are doing but no one else does.

The objective of all advertising is to buy new customers at a profit. Learn what your customers cost and what they buy…spend all of your ammunition where it counts.

Advertising is the ability to sense, interpret… to put the very heart throbs of a business into type, paper and ink.

SaaS organizations are now operating in over 100 countries

SaaS solutions have the highest security features with 95% security failures due to human error

Over 25% of millennials use a mobile phone as their primary source for content compared with 17% of Gen Xers and 7% of baby boomers.

Good advertising does not just circulate information. It penetrates the public mind with desires and belief.

The best place to hide a dead body is page 2 of Google search results.

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