As with unit churn, companies with longer contracts (2+ years) tend to report lower annual dollar churn

From For Entrepreneurs.com
Statistic in SaaS & Tech Growth Strategy

As with unit churn, companies with longer contracts (2+ years) tend to report lower annual dollar churn. Companies with shorter contracts (under 2 years) saw increased dollar churn compared to last year; contracts 2 years or longer were relatively consistent with prior survey results.

More SaaS + Software Stats

Internet sales strategies are the only sales method to see a decline in CAC, dropping from $0.54 to $0.42 between 2014 and 2015

Cloud-hosted applications have a 99% uptime

SAAS companies that are focused mainly on enterprise sales have higher levels of professional services

Smaller SAAS companies reported more frequent use of third-party providers as their primary application delivery method, while the largest companies were more likely to use self-managed servers

For a SaaS business of almost any scale, the valuation impact of better retention is in the tens of millions over time

How Often Should The Pricing Committee Be Meeting And Making Changes?

Since churn is so important, wouldn’t it be useful if we could predict in advance which customers were most likely to churn?

Internet Sales strategies have a significantly lower CAC of just $0.42

Is your SaaS business viable?

The metrics that matter for each sales funnel, vary from one company to the next depending on the steps involved in the funnel

More SaaS & Tech Growth Strategy Stats

For a SaaS business of almost any scale, the valuation impact of better retention is in the tens of millions over time

The very best SAAS companies keep monthly revenue churn at around 0.58%, that’s only about 7% revenue churn a year

Negative Churn and Expansion Revenue

If your Net Revenue Churn is high (above 2% per month) it is an indicator that there is something wrong in your business; this will become a major drag on growth

Because of the losses in the early days, which get bigger the more successful the company is at acquiring customers, it is much harder for management and investors to figure out whether a SaaS business is financially viable.

The fastest growing SAAS companies averaged $250k in MRR and were only losing around 3.2% of that revenue each month to churn

Is your SaaS business viable?

Since churn is so important, wouldn’t it be useful if we could predict in advance which customers were most likely to churn?

In 2018, the market size of information technology outsourcing amounted to 62 billion U.S. dollars.

Achieving a SaaS Quick Ratio of 4 is a good benchmark for young, high-growth companies but the equation changes as those companies reach scale