Analysed by contract value, field sales are primarily evident for companies with median deals over $25K. Inside sales strategies are most popular for companies with $1K-$25K median deal sizes

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In comparison to previous surveys, it appears there is more confidence in inside sales in the $1K-$25K range.

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Since churn is so important, wouldn’t it be useful if we could predict in advance which customers were most likely to churn?

SaaS companies in the $7.5MM-$15MM range are among the fastest growers

Only 8% of large companies use internet sales strategies. The proportion of companies relying on internet sales increases as company size decreases

The very best SAAS business has a negative churn rate and will have a Dollar Retention Rate of greater than 100%

SaaS IPOs have more than doubled over the last 12 years

SAAS companies with >$250K median ACV book nearly 25% of their contracts at 3 years or longer

Software and online services are in a period of dizzying growth

If your Net Revenue Churn is high (above 2% per month) it is an indicator that there is something wrong in your business; which may have a dramatically negative effect on your company’s growth. Source: Mckinsey

Moving from $1.5 million with an eye towards $10 million in ARR is a tough a task and will take an excellent VP of sales to get you there

Customer Acquisition Cost (CAC) = sum of all sales & marketing expenses/ number of new customers added

More SaaS & Tech Growth Strategy Stats

The 2015 median revenue growth rate was 44%, while the median projected growth rate for 2016 is 48%

Software and online services are in a period of dizzying growth

A University of Texas study showed that women ask for $7,000 less than their male counterparts in job interviews

The metrics that matter for each sales funnel, vary from one company to the next depending on the steps involved in the funnel

orecasts suggest that global blockchain technology revenues will experience massive growth in the coming years, with the market expected to climb to over 23.3 billion U.S. dollars in size by 2023.

26% of SAAS companies with at least $15MM in 2015 GAAP revenue had a revenue growth rate + EBITDA margin of 40% or higher.

All types of investment have grown, year-on-year, with the biggest growth during the seed stage of financing

If you are charging $500 per month, you can afford to spend up to 12x that amount (i.e. $6,000) on acquiring a new customer

51% of large (revenue >$2.5million) SaaS companies use field sales as their primary method of distribution

For SaaS companies valued at over $1billion, the median amount of financing raised is $206million