SaaS & Tech Growth Strategy

55% of SaaS companies rate Customer Retention as the key metric to measure

From Totango

SaaS company growth rates are strongly in?uenced by customer retention and upsell For the third year in a row, the survey indicates that the fastest growing SaaS companies have a signi?cantly better record on churn and upsell, underscoring the critical role of managing revenue from existing customers in the SaaS business model.