In today’s tech-saturated market, the term “growth hacking” has become a buzzword that is often thrown around, but what exactly does it mean and why is it significant, particularly for Software […]
🕑 Reading Time: 16 MinutesA proven methodology, powerful platform & experienced consultants to accelerate your growth.
GTM StrategyA data-centric, rapid improvement web design approach that prioritizes conversion & results.
Agile Web DesignA hyper-targeted, conversion-centric, results-obsessed marketing system that drives audiences to action.
Demand GenerationCreate, hone and evolve your growth strategy collaboratively with your team using our powerful, AI-enabled strategy software.
Meet FrictionlessOur Digital Sales Room platform that focuses on unique and interactive sales experiences to reinvent how you engage prospects.
Visit SaleslionWe Are Insivia
In other words, the typical round size for SaaS companies hasn’t changed materially over the past 16 years but the number of rounds has doubled, which has doubled the amount of capital a startup raises in aggregate before IPO. At least on the surface, the data indicates SaaS companies aren’t more efficient.
That pattern may be driven by an increasingly friendly financing environment or because of increased capital needs of the business or many other reasons. So the next question to answer is capital efficiency. In a future analysis, I’ll calculate the ratio of revenue dollars to VC dollars invested to get a sense of the reality of cloud capital efficiency per revenue dollar.
In today’s tech-saturated market, the term “growth hacking” has become a buzzword that is often thrown around, but what exactly does it mean and why is it significant, particularly for Software […]
🕑 Reading Time: 16 MinutesArtificial intelligence packs a massive punch on a business’s way of working. With the capacity to pull insights from massive datasets, make comprehensive choices, and offer smart personalization, AI completely […]
🕑 Reading Time: 19 MinutesI can already hear the YouTube mob grabbing their pitchforks and lighting their torches…
🕑 Reading Time: 23 MinutesStrategic planning serves as the blueprint for a company’s success, guiding decisions and actions toward achieving long-term goals. However, the foundation of any effective strategy lies in thorough and comprehensive […]
🕑 Reading Time: 15 MinutesEven if you are already in a Product-Led model, we’ll be discussing a framework for making that decision, some of the pros/cons of doing so, and even some unique alternative ways to look at a product-led growth model.
🕑 Reading Time: 19 MinutesMarketing and strategic marketing is sort of like the difference between a piece of cheese and using that piece of cheese to make some delicious lasagna.
🕑 Reading Time: 9 Minutes