Our Breakthrough program is a proven methodology to create unique market positioning and scale customer acquistion.
Our Breakout program works with SaaS companies, start-ups, and spinouts that are looking to attract and retain customers.
Proven methodologies and a network of software and technology clients allow us to consistently deliver big results.
Negative Churn and Expansion Revenue
Revenue Churn Rate = (RCR) (MRR at beginning of month – MRR at end of month) – MRR in upgrades during month / MRR at beginning of month
SaaS businesses face significant losses in the early years (and often an associated cash flow problem)
Account Churn Rate (ACR) = customers at beginning of month – customers at the end of month / customers at beginning of month
86% of SaaS businesses treat “New Customer Acquisition” as their highest growth priority, both in terms of executive support and funding available
The median annual contract value (ACV) was $25K, $21K, $21K, $20K in 2016, 2015, 2014 and 2013
More than two thirds of SAAS companies experienced annual churn rates of 5% or higher
If your Net Revenue Churn is high (above 2% per month) it is an indicator that there is something wrong in your business
The fastest growing SaaS companies scale their organizations rapidly, growing their teams by an average of 56% each year
After $10M in ARR, the median growth rate slows to just under 50%
Growth rate accelerates in the expansion stage ($2.5M – $10M ARR)
Moving from $1.5 million with an eye towards $10 million in ARR is a tough a task and will take an excellent VP of sales to get you there
In all SaaS businesses there will likely come a moment where they realize that not all customers are created equal
Revenue per employee has been steadily increasing in SAAS companies. It serves as a great longitudinal measuring stick to understand the increasing or decreasing efficiency of the business
In 2020, China is expected to generate 55 billion U.S. dollars in the global medical technology market.
The best SaaS companies achieve 5-7% annual revenue churn – equivalent to a loss of $1 out of every $200 each month
Only 8% of large companies use internet sales strategies. The proportion of companies relying on internet sales increases as company size decreases
55% of SaaS companies rate Customer Retention as the key metric to measure
It’s common for startups to grow rapidly, doubling or tripling in size year over year, until they hit $5M in ARR