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The latest Standish Group Chaos Study results show Waterfall and Agile project success and failure rates. It should come as no surprise that Agile projects are statistically 2X more likely to succeed, and 1/3 less likely to fail than waterfall projects.

Initially, the statistics were really bad with IT project success rates measured at less than 20%. Thankfully things have improved, with the most recent report from the Standish Group showing technology project success rates at 36%.

Vitalty Chicago

More Tech Services Stats

The median annual contract value (ACV) was $25K, $21K, $21K, $20K in 2016, 2015, 2014 and 2013

orecasts suggest that global blockchain technology revenues will experience massive growth in the coming years, with the market expected to climb to over 23.3 billion U.S. dollars in size by 2023.

Customer Acquisition Cost (CAC) = sum of all sales & marketing expenses/ number of new customers added

Japanese company Hitachi accounted for three percent of the world’s market for diagnostic imaging in 2017.

Even if a software company is growing at 60% annually, its chances of becoming a multibillion-dollar giant are no better than 50/50

The average Quick Ratio of fastest growing SaaS companies (those with a CAGR of over 50%) is 3.9: generating $3.9 in revenue for every $1 lost to revenue churn

Customer’s lifetime value (LTV)= average revenue per user (ARPU) / monthly churn rate

After $10M in ARR, the median growth rate slows to just under 50%

SAAS companies that are focused mainly on enterprise sales have higher levels of professional services

Because of the losses in the early days, which get bigger the more successful the company is at acquiring customers, it is much harder for management and investors to figure out whether a SaaS business is financially viable.

More Agile Marketing Stats

93% of CMOs who employ Agile practices say their speed to market for ideas, campaigns, and products has improved93% of CMOs who employ Agile practices say their speed to market for ideas, campaigns, and products has improved

For a business not to advertise is like winking at a girl in the dark. You know what you are doing but no one else does.

The best place to hide a dead body is page 2 of Google search results.

The objective of all advertising is to buy new customers at a profit. Learn what your customers cost and what they buy…spend all of your ammunition where it counts.

Finding new ways, more clever ways to interrupt people doesn’t work.

‘Build it, and they will come’ only works in the movies. Social Media is a build it, nurture it, engage them, and they may come and stay.

can’t just keep talking and saying the same old things. They need to listen, interact, and be somewhat interesting, just like any person who wants to be taken seriously.

Social Media is about the people! Not about your business. Provide for the people and the people will provide for you.

Content marketing is a commitment, not a campaign.

Advertising is the ability to sense, interpret… to put the very heart throbs of a business into type, paper and ink.