Agile projects are twice as likely to succeed as projects run with traditional project management

Quote Info

The latest Standish Group Chaos Study results show Waterfall and Agile project success and failure rates. It should come as no surprise that Agile projects are statistically 2X more likely to succeed, and 1/3 less likely to fail than waterfall projects.

Initially, the statistics were really bad with IT project success rates measured at less than 20%. Thankfully things have improved, with the most recent report from the Standish Group showing technology project success rates at 36%.

More Tech Services Stats

Internet sales strategies are the only sales method to see a decline in CAC, dropping from $0.54 to $0.42 between 2014 and 2015

High-growth companies generate 60% fewer sales opportunities than low-growth companies

Analysed by contract value, field sales are primarily evident for companies with median deals over $25K. Inside sales strategies are most popular for companies with $1K-$25K median deal sizes

26% of SAAS companies with at least $15MM in 2015 GAAP revenue had a revenue growth rate + EBITDA margin of 40% or higher

The best SAAS businesses have a LTV to CAC ratio that is higher than 3, sometimes as high as 7 or 8

A University of Texas study showed that women ask for $7,000 less than their male counterparts in job interviews

83% of China’s digital shoppers made an online purchase in the past month

Software and online services are in a period of dizzying growth

Customer’s lifetime value (LTV)= average revenue per user (ARPU) / monthly churn rate

In 2018, the global tech spending is forecast to amount to 3,212 billion U.S. dollars.

More Agile Marketing Stats

Advertising is the ability to sense, interpret… to put the very heart throbs of a business into type, paper and ink.

53% of marketers say “no” to projects never or just a few times a year, while another 26% simply don’t have the authority to say “no” at all

80% of marketers report that their departments are understaffed, making them feel overloaded

‘Build it, and they will come’ only works in the movies. Social Media is a build it, nurture it, engage them, and they may come and stay.

can’t just keep talking and saying the same old things. They need to listen, interact, and be somewhat interesting, just like any person who wants to be taken seriously.

Social Media is about the people! Not about your business. Provide for the people and the people will provide for you.

Good advertising does not just circulate information. It penetrates the public mind with desires and belief.

Nothing draws a crowd like a crowd.

93% of CMOs who employ Agile practices say their speed to market for ideas, campaigns, and products has improved93% of CMOs who employ Agile practices say their speed to market for ideas, campaigns, and products has improved

Content marketing is a commitment, not a campaign.