Statistic Info

•PLG companies use product to drive user acquisition, expansion and retention

•PLG products are extremely sticky -people log in regularly and users share the products with colleagues and friends

•These businesses tend to boast amazing NPS scores

•The virality of user adoption and significant goodwill built with users enables PLG business to successfully (and efficiently) accelerate growth via cross-sell / upsell over time

HubSpot

More SaaS + Software Stats

To generate a single dollar of new customer revenue, Field Sales strategies have an average Customer Acquisition Cost (CAC) of $1.14

The average SaaS business generates 16% of its new Annual Contract Value (ACV) from upselling to existing customers

26% of SAAS companies with at least $15MM in 2015 GAAP revenue had a revenue growth rate + EBITDA margin of 40% or higher

80% of venture capital investments take place in the enterprise

A 2017 SaaS Capital survey showed that young companies actually have higher retention rates than more mature SaaS businesses

Unlike many other industries, if a software company grows at only 20%, it has a 92% chance of ceasing to exist within a few years

Achieving a SaaS Quick Ratio of 4 is a good benchmark for young, high-growth companies but the equation changes as those companies reach scale

More than two thirds of SAAS companies experienced annual churn rates of 5% or higher

More than 1/2 of SAAS companies increased their spending on customer retention last year

Is your SaaS business viable?

More Growth Strategy Stats

As of December 2018, there were total 105,000 employees in Lockheed Martin, as compared to 126,000 employees in 2015.

Negative Churn and Expansion Revenue

How To Make Pricing A Constant Process In Your Organization

Is your SaaS business viable?

At a 35% CAGR, it takes 10 years for a SaaS company to grow from $5M to $100M in ARR

The very best SAAS companies keep monthly revenue churn at around 0.58%, that’s only about 7% revenue churn a year

Between the SMB and Enterprise customer types, the top-quartile performers not only have net-revenue churn that is 14% to 23% percentage less than the average performers but also have net-revenue churn that is negative in an absolute sense

Since churn is so important, wouldn’t it be useful if we could predict in advance which customers were most likely to churn?

Analyzed by contract value, field sales are primarily evident for companies with median deals over $25K. Inside sales strategies are most popular for companies with $1K-$25K median deal sizes

In 2017, Foxconn Technology Group achieved a net income of 135.37 billion New Taiwanese dollars, the equivalent to approximately 4.55 billion U.S. dollars.