You can achieve Negative Churn, which means you are adding MRR at a faster pace than you are losing it.
The 2015 median revenue growth rate was 44%, while the median projected growth rate for 2016 is 48%
As with unit churn, companies with longer contracts (2+ years) tend to report lower annual dollar churn
When determining Sales Capacity, “it’s worth noting that some percentage of new sales hires won’t meet expectations, so that should be taken into consideration when setting hiring goals. Typically we have seen failure rates around 25-30% for field sales reps, but this varies by company. The failure rate is lower for inside sales reps. can be counted as half of a productive rep”
The average company booking professional services revenue on new deals is equivalent to 16% of the first year subscription value. Professional services margins are approximately 22%
Japanese company Hitachi accounted for three percent of the world’s market for diagnostic imaging in 2017.
In all SaaS businesses there will likely come a moment where they realize that not all customers are created equal
SaaS companies in the $7.5MM-$15MM range are among the fastest growers
Increases in revenue growth rates drive twice as much market-capitalisation gain as margin improvements for companies with less than $4 billion in revenues
SAAS companies that are focused mainly on enterprise sales have higher levels of professional services
Best-in-class SaaS companies achieve 5-7% annual revenue churn – equivalent to a loss of $1 out of every $200 each month
The median monthly revenue churn for large SaaS companies is 0.75%, translating into an annual revenue churn rate of 10%
Non-renewal rates are higher than gross dollar churn rates and higher for shorter duration contracts. Source: ForEntrepreneurs
General Dynamics is a market leader in the aerospace and defense industry. In 2018, a total of 105,600 people were working at General Dynamics.
As companies scale their growth engines, a slightly-above-average churn rate becomes harder and harder to offset with net new revenue growth, especially when the goal is to outpace it by 4x
in 2016, women-led companies received $1.46 billion in investments from venture capitalists. Male-led companies, on the other hand, received $58.2 billion
Achieving a SaaS Quick Ratio of 4 is a good benchmark for young, high-growth companies but the equation changes as those companies reach scale
It’s essential to have a point of view that puts a stake in the ground and breaks through the clutter.
In 2018, the revenue of General Dynamics amounted to nearly 36.2 billion U.S. dollars.
SaaS, and other recurring revenue businesses are different because the revenue for the service comes over an extended period of time (the customer lifetime)
86% of SaaS businesses treat “New Customer Acquisition” as their highest growth priority, both in terms of executive support and funding available