After $10M in ARR, the median growth rate slows to just under 50%

From HubSpot
Statistic in SaaS & Tech Growth Strategy

The future of growth is product led. This isn’t merely the latest fad or buzzword. Data shows that companies leveraging a PLG strategy perform better on average -faster growth, higher margins, lower burn and stronger valuation multiples. As with many new operational strategies, OpenView believes product led growth will soon become the norm, making it table stakes for SaaS companies that want to win in their markets. What is your company doing to adapt to the product led growth revolution

More SaaS + Software Stats

26% of SAAS companies with at least $15MM in 2015 GAAP revenue had a revenue growth rate + EBITDA margin of 40% or higher.

73% of organizations indicated nearly all their apps will be SaaS by 2021

Customer’s lifetime value (LTV)= average revenue per user (ARPU) / monthly churn rate

SaaS solutions have the highest security features with 95% security failures due to human error

It’s 4x cheaper to upsell existing customers than acquire new customers: costing just $0.28 to acquire an additional dollar of revenue

The median cost for a SaaS company to acquire a dollar of new customer revenue is $1.18

Growing faster has twice as much impact on share price as improving margins

Cloud-hosted applications have a 99% uptime

The metrics that matter for each sales funnel, vary from one company to the next depending on the steps involved in the funnel

The very best SaaS businesses have a negative revenue churn rate and will have a Revenue Retention Rate of greater than 100%

More SaaS & Tech Growth Strategy Stats

If your Net Revenue Churn is high (above 2% per month) it is an indicator that there is something wrong in your business; this will become a major drag on growth

To generate a single dollar of new customer revenue, Field Sales strategies have an average Customer Acquisition Cost (CAC) of $1.14

SaaS solutions have the highest security features with 95% security failures due to human error

The very best SaaS businesses have a negative revenue churn rate and will have a Revenue Retention Rate of greater than 100%

More than 1/2 of SAAS companies increased their spending on customer retention last year

36% of SaaS businesses managed to reduce their revenue churn over the last 12-months

The venture-backed companies that were acquired most often had a 7 percent share of female execs, as opposed to 3 percent at unsuccessful (unacquired) firms

For SaaS companies valued at over $1billion, the median amount of financing raised is $206million

Cloud-hosted applications have a 99% uptime

Customer Segmentation analysis will help point out which are your most profitable segments