Marketing Videos

Interview with an Animator

Article in Culture

With consumer attention spans growing shorter and shorter by the minute, it’s become vital to pique potential clients’ interest as soon as possible and provide them with all the information you need to before they move onto the next thing. The solution? Video. There is a variety of ways that you can integrate video into […]

5 Top-Notch Animated Explainer Videos

Article in Agile Marketing

Picture this: You have a product that no one knows about. You start researching some marketing strategies and find something called an explainer video. After learning about what an explainer video is and how effective it can be, you decide that creating your own is the best way to get the word out and generate […]

Explainer Videos and How to Leverage Them

Article in Agile Marketing

Andy defines what explainer videos are and shares some tips on how to make sure yours is as effective as possible in order to maximize your sales.   Check out Andy’s second video on product tours here. Check out Andy’s third video on demos here.

How Explainer Videos Can Benefit Your Software Company

Article in Agile Marketing

You have the most amazing software that will considerably improve the professional or personal lives of your potential customers. Now all you have to do is get them to install it. One of the best ways to increase customer engagement and drive sales of your product is video marketing. In fact, four times as many […]

Welcome Aboard, Tony!

Article in Culture

We are pleased to introduce a new member of the Insivia team, Tony Caruso, as our Motion Graphic and Multimedia Designer. Tony carries with him over a decade of experience and an ingenious mind set to each project. “I respected the design work that I saw prior to working here and knew that I could […]

Video, Video, Everywhere…

Article

Is It Time for My Company to Invest in Video? Absolutely! The landscape of the Internet is changing constantly, even as we speak. As a whole, we are moving away from text-reliant informational sites towards encompassing multimedia experiences based in movement, sound, and user-engagement. One reliable estimate states that five new videos launch to the […]