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Complexity is your enemy. Any fool can make something complicated. It is hard to make something simple.

Designers can create normalcy out of chaos; they can clearly communicate ideas through the organising and manipulating of words and pictures

There are 9.6 million websites that use e-commerce technologies

Everything is designed. Few things are designed well

The design process, at its best, integrates the aspirations of art, science, and culture.

People think that design is styling. Design is not style. It’s not about giving shape to the shell and not giving a damn about the guts. Good design is a renaissance attitude that combines technology, cognitive science, human need, and beauty to produce something that the world didn’t know it was missing.

13.7% of sales are online

People ignore design that ignores people.

Good design means never having to say “Click Here.”

Design is like a mom, nobody notices when she’s around, but everybody misses her when she’s not