The median monthly revenue churn for large SaaS companies is 0.75%, translating into an annual revenue churn rate of 10%

Cost of Customer Acquisition is About 11 Months’ of Revenue The median startup spends about 92% of first year average contract value on the sale, implying an 11 month payback period on the CAC. An additional months’ revenue is required to upsell a customer and about the same is required to close a renewal.

SaaS & Tech Growth Strategy Articles

• Blue Ocean Strategy Developing Value Propositions
• SaaS Trends and Stats You Must Know in 2022
  SaaS Trends and Stats You Must Know in 2022SaaS in 2022 will be a year of growth and innovation with heavy focus on the customer experience. With the impact of COVID-19 on every area of business and consumer needs changing, the SaaS industry underwent radical but essential change throughout 2020 and 2021 To succeed, companies […]
• Tools For Bridging The Culture Gap
  How can you bridge the culture gap? Andy shares a few examples of tools you can use to help make sure your team is aligned to your vision and working towards the same goal.
• Take AIM: How to Target the Right Audience
  Steps needed to establish and reach your target audience.
• 13 Strategies to Boost SaaS User Retention and Renewals
  Improving your retention rate can mean the difference between growing your company and running it into the ground. Read specific strategies you can use to improve your SaaS retention rate.
• Create a Tangible Strategic Vision
  When it comes to creating a strategic vision for your business, a few elements likely pop into mind, such as a mission, your values or your core beliefs. While all of these factors are important, business owners can forget one very important one - making your business tangible.Look up the definition of this word and […]
• Best Practices for Legal Tech Website Design
  Best Practices for Legal Tech Web DesignWebsite design has changed dramatically in the last few years. Driven by changes in user expectations and desires, having a good website means more than just a pretty landing page. Well-designed websites can help give your company more visibility, generate leads, boost conversions, and ultimately increase revenue. And especially in […]
• Defining Your Brand Voice
  Have you defined your brand voice? Andy shares his thoughts on why it’s important for you to define your brand voice in your marketing.
• Brand Strategy Framework
  A Framework for Creating A Smart Brand StrategyA brand is so much more than a logo.It's what makes you unique and how you communicate that to prospects, customers, and employees to inspire them to take action.We've developed a Brand Strategy Framework to drive marketing, sales, recruiting, and raising capital.A smart Brand Strategy is central to […]

Tech Services Stats

• 55% of SaaS companies rate Customer Retention as the key metric to measure
• The median annual unit churn for SAAS companies was 10% in 2016
• All types of investment have grown, year-on-year, with the biggest growth during the seed stage of financing
• The very best SaaS businesses have a negative revenue churn rate and will have a Revenue Retention Rate of greater than 100%
• A 1% increase in pricing strategy yields an average 11% increase in profit
• The median startup spends 92% of first year revenue on customer acquisition, taking 11-months to payback their Customer Acquisition Cost
• Best-in-class SaaS companies achieve 5-7% annual revenue churn – equivalent to a loss of $1 out of every $200 each month
• In contrast to these, the median annual churn rate for smaller, private SaaS companies with less than $10M in revenue is 20%
• If the numerator of your quick ratio is growing that means your revenue is growing. It’s important to keep increasing revenue to counter any MRR (Monthly Recurring Revenue) that is lost to churn

SaaS & Tech Growth Strategy Stats

• In 2017, the global adoption rate for biotech soybean amounted to 77 percent.
• The very best SaaS businesses have a negative revenue churn rate and will have a Revenue Retention Rate of greater than 100%
• Only 8% of large companies use internet sales strategies. The proportion of companies relying on internet sales increases as company size decreases
• The top 50% of the fastest growing SaaS businesses generate much higher upsells than their competitors. The larger the business, the greater the impact of upselling
• At Facebook, 15 percent of tech roles are staffed by women
• High-growth companies generate 60% fewer sales opportunities than low-growth companies
• To generate a single dollar of new customer revenue, Field Sales strategies have an average Customer Acquisition Cost (CAC) of $1.14
• It’s essential to have a point of view that puts a stake in the ground and breaks through the clutter.
• 47% of millennials want to work at diverse companies, according to a recent study.