56% treat “Existing Customer Renewals” as high priority
SAAS companies with >$250K median ACV book nearly 25% of their contracts at 3 years or longer
Non-renewal rates are higher than gross dollar churn rates and higher for shorter duration contracts
Growing faster has twice as much impact on share price as improving margins
Customer’s lifetime value (LTV)= average revenue per user (ARPU) / monthly churn rate
Growing faster has twice as much impact on share price as improving margins
Customer Segmentation analysis will help point out which are your most profitable segments
56% treat “Existing Customer Renewals” as high priority
In 2018, the revenue of General Dynamics amounted to nearly 36.2 billion U.S. dollars.