We are 100%, absolutely focused on SaaS & Tech. Founded in 2002, we've worked with hundreds of companies driving marketing, sales & retention for scalable growth.
The intelligence of a consultancy combined with the creativity of an agency to deliver massive growth for software and technology companies.
We reduce the time and complexity of each step from prospect to customer to evangelist for increased lifetime value.
• Founded 2002.
• Clients in 25 US states & 8 countries.
• 100% focused on working with SaaS & tech companies.
• A super passionate, in-house team of experts.
• A track record of results & industry leading work.
If a company were to maintain an aggressive 75% CAGR, it would take just over 5 years to hit that coveted milestone
Spend peaks during the expansion stage when companies rapidly build out their sales & lead generation teams
Median annual gross dollar churn was 8%, 7%, 6% and 8% in 2016, 2015, 2014 and 2013
86% of SaaS businesses treat “New Customer Acquisition” as their highest growth priority, both in terms of executive support and funding available
51% of large (revenue >$2.5million) SaaS companies use field sales as their primary method of distribution
Is your SaaS business viable?
Achieving a SaaS Quick Ratio of 4 is a good benchmark for young, high-growth companies but the equation changes as those companies reach scale
Growth rate accelerates in the expansion stage ($2.5M – $10M ARR)
The fastest growing SaaS companies raise an average of $9.5M in Series A funding
54% treat upselling and add-on sales as high priority
If the numerator of your quick ratio is growing that means your revenue is growing. It’s important to keep increasing revenue to counter any MRR (Monthly Recurring Revenue) that is lost to churn
Revenue per employee has been steadily increasing in SAAS companies. It serves as a great longitudinal measuring stick to understand the increasing or decreasing efficiency of the business
In 2017, the global adoption rate for biotech soybean amounted to 77 percent.
SaaS companies in the $7.5MM-$15MM range are among the fastest growers
Revenue Renewal Rate= (MRR up for the renewal at beginning of month- MRR not renewed at the end of month)/ MRR up for renewal at beginning of month)
The very best SAAS business has a negative churn rate and will have a Dollar Retention Rate of greater than 100%
SAAS companies invest between 80% and 120% of their revenue in sales and marketing in the first 5 years of their existence
Women in western countries use the internet 17 percent more than their male counterparts
Smaller SAAS companies reported more frequent use of third-party providers as their primary application delivery method, while the largest companies were more likely to use self-managed servers
Sony’s PlayStation brand had accumulated approximately 38.57 million fans on the social network
The median monthly revenue churn for large SaaS companies is 0.75%, translating into an annual revenue churn rate of 10%