Social Media Tourism Symposium 2013 – Elite 8 Voting

Article in Cleveland

It’s that time of year again when brackets are being filled in and Cinderellas are making headlines. The 2013 Social Media Tourism Symposium is back and Cleveland has made it into the elite eight. Now, we need all Clevelanders to help show their support and vote from 10am to 10pm Tuesday 3/19 and help advance […]

When Should You See Results From SEO?

Article in Videos

Today Patrick explains why you need to stay persistent during your SEO campaign. Video Transcription So you’ve dived into SEO and you’re not seeing results. It’s natural to want to give up and spend that money in a time elsewhere, but I want to say don’t abandon ship. You know there’s few things that you […]

How Social Media is Affecting SEO

Article in Videos

Today Matt explains how Social Media is effecting SEO and what you need to do to take advantage of it. Video transcription Today I wanted to quickly explain how Social Media is affecting the world of SEO and why you need to pay attention to it. Well over the last few years we’ve seen social […]

How to Build Backlinks

Article in Videos

Today Rick explains why you need to be careful when building backlinks for your SEO campaign. Video Transcription Today just one of the recording real quick video and talk to you about buying links back to your website. With this month being a month we’re focusing on SEO here at Insivia, we all know that […]

The First Things to Do When Starting Your SEO Campaign

Article in Videos

Today Patrick talks about the beginning of SEO and what you need to do to get started on the right foot. Video Transcription We’re talking about SEO this month and I figured maybe what we should do is talk about the first things to do when you decide you are going to start an SEO […]

Why Does Page Rank Matter?

Article in Videos

Today Matt talks about page rank and why you need to keep it in mind when optimizing your site. Video Transcription Hey guys, today I wanted to talk briefly about one of the first questions we usually get when a company is just starting out in SEO. They usually ask us what page rank is […]

5 Free Tools To Improve Your SEO


Taking on an SEO campaign can be daunting at times, so to help out with your efforts we’ve found 5 free tools that can help get you started. Google Webmaster Tools This webmaster tool is a no-charge web service Google provides. It offers a detailed report about your web sites page visibility. Some of the […]

The Difference Between SEO and SEM

Article in Videos

Today Rick explains the difference between SEO and SEM. Video Transcription This month at Insivia our main focus is going to be SEO, so with that said two things I want to talk about today is the difference between SEM, which is Search Engine Marketing, and SEO, which is Search Engine Optimization. The way I […]

What Is Geofencing and How Can It Be Used By Marketers?


Today Andy explains Geofencing and how marketers can use it to promote their brand’s products and services. Below is an example of a Geofencing campaign by Starbucks. Video Transcription If you haven’t heard of Geofencing, it’s an approach where you create a virtual fence around a specific geographic area that when people go in it […]

Design Tips: How Can You Use Photoshop’s Timeline Tool?

Article in Videos

Today Chad is talking about the new update to Photoshop’s Timeline and how you can use it to help with design. Video Transcription Photoshop CS6 has really updated its timeline function. What the timeline is in Photoshop is your ability to open up a video file and manipulate it to an extent. Its not as […]