A cohort is a subset of customers/users grouped by common characteristics. In the business analytics context, cohorts are segmented by acquisition dates.
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It is the responsibility of any product manager, founder, CEO to familiarize with the latest technical and business terminologies of the industry.
🕑 Reading Time: 7 MinutesImproving your retention rate can mean the difference between growing your company and running it into the ground. Read specific strategies you can use to improve your SaaS retention rate.
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