The median average contract length is 1.3 years and the average billing term is seven months in advance in 2016. Comparable to 2015, with average contract length shortening from 1.5 to 1.3 years and average billing period increasing by one month from 2015 to 7 months

Product-Led Growth for Enterprise: Balancing Self-Serve Growth with Strategic Enterprise Sales

Dual-Motion Strategy: Not Just a Business Buzzword You ever been at a buffet… where you’re loading up your plate, and the dude next to you is just piling on shrimp? […]

Unlock Revenue Growth: Aligning Digital Marketing and Sales for Success

Learn practical strategies for aligning digital marketing and sales teams to boost collaboration, elevate customer experiences, and achieve revenue growth.

Brand Positioning That Actually Works (Because You Did the Work)

Explore strategies to differentiate your brand positioning, build emotional connections, and craft a compelling market position that drives long-term success and customer loyalty.

Unlock Scalable Growth: How Business Consultants Propel Your Success

Discover how business consultants drive scalable growth by offering strategic insights, optimizing operations, and enhancing market adaptability. Learn how they propel businesses toward lasting success.

Expert Guidance in HealthTech: Mastering Go-To-Market Strategies with Specialized Consulting

Discover how expert consulting can help HealthTech companies navigate regulatory challenges, optimize go-to-market strategies, and drive successful product adoption for long-term growth and market success.

What Is A Fractional CMO

Discover the benefits of hiring a Fractional CMO for your SaaS tech company. Learn how this flexible, high-level marketing executive can provide strategic leadership without the long-term commitment and costs of a full-time CMO.

High-growth companies are 8X more likely to reach $1 billion in revenues than those growing less than 20%.

How Often Should The Pricing Committee Be Meeting And Making Changes?

High-growth companies offer a return to shareholders 5 times greater than medium-growth companies

In all SaaS businesses there will likely come a moment where they realize that not all customers are created equal

Account Churn Rate (ACR) = customers at beginning of month – customers at the end of month / customers at beginning of month

The fastest growing SaaS companies scale their organizations rapidly, growing their teams by an average of 56% each year

If the numerator of your quick ratio is growing that means your revenue is growing. It’s important to keep increasing revenue to counter any MRR (Monthly Recurring Revenue) that is lost to churn

SaaS companies in the $7.5MM-$15MM range are among the fastest growers

Companies with longer contracts (2+ years) reported the lowest annual unit churn