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The median average contract length is 1.3 years. The median billing term is seven months in advance. These results are very comparable to 2015, with average contract length shortening from 1.5 to 1.3 years and average billing period increasing one month over 2015 to seven months.

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The very best SAAS business has a negative churn rate and will have a Dollar Retention Rate of greater than 100%

High-growth companies are 8X more likely to reach $1 billion in revenues than those growing less than 20%.

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SaaS IPOs have more than doubled over the last 12 years

Internet sales strategies are the only sales method to see a decline in CAC, dropping from $0.54 to $0.42 between 2014 and 2015

At a 35% CAGR, it takes 10 years for a SaaS company to grow from $5M to $100M in ARR

SAAS companies invest between 80% and 120% of their revenue in sales and marketing in the first 5 years of their existence

Unlike many other industries, if a software company grows at only 20%, it has a 92% chance of ceasing to exist within a few years

To generate a single dollar of new customer revenue, Field Sales strategies have an average Customer Acquisition Cost (CAC) of $1.14

SAAS companies that are focused mainly on enterprise sales have higher levels of professional services

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Customer Acquisition Cost (CAC) = sum of all sales & marketing expenses/ number of new customers added

In 2020, China is expected to generate 55 billion U.S. dollars in the global medical technology market.

In all SaaS businesses there will likely come a moment where they realize that not all customers are created equal

The fastest growing SaaS companies raise an average of $9.5M in Series A funding

Growth rate accelerates in the expansion stage ($2.5M – $10M ARR)

Invention is 10% inspiration and 90% perspiration.

Women in western countries use the internet 17 percent more than their male counterparts

In 2019, spending on IT services is expected to amount to 1,016 billion U.S. dollars worldwide

Companies with longer contracts (2+ years) reported the lowest annual unit churn

The very best SaaS businesses have a negative revenue churn rate and will have a Revenue Retention Rate of greater than 100%