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More Agile Marketing Stats

Originality and unexpectedness are superpowers. Surprisingly, very few brands use them as such. They’re hard to master and far away from a science or anything you can test. That’s probably why you don’t see more truly original and unexpected communication today.

Advertising is the ability to sense, interpret… to put the very heart throbs of a business into type, paper and ink.

Content marketing is a commitment, not a campaign.

can’t just keep talking and saying the same old things. They need to listen, interact, and be somewhat interesting, just like any person who wants to be taken seriously.

Intelligent marketing should at times be thrown out the window by your gut feeling.

The best place to hide a dead body is page 2 of Google search results.

Nothing draws a crowd like a crowd.

Finding new ways, more clever ways to interrupt people doesn’t work.

If you look at the higest-rated videos on YouTube, they’re not sad dramas, they’re men getting hit with inflatable balls or animals falling off things. Younger generations love humor, which is why advertising is using increasing quantities of it to sell things. People like it. It works.

Social Media is about the people! Not about your business. Provide for the people and the people will provide for you.