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More Agile Marketing Stats

Advertising is the ability to sense, interpret… to put the very heart throbs of a business into type, paper and ink.

53% of marketers say “no” to projects never or just a few times a year, while another 26% simply don’t have the authority to say “no” at all

Content marketing is a commitment, not a campaign.

Agile projects are twice as likely to succeed as projects run with traditional project management

Finding new ways, more clever ways to interrupt people doesn’t work.

If you look at the higest-rated videos on YouTube, they’re not sad dramas, they’re men getting hit with inflatable balls or animals falling off things. Younger generations love humor, which is why advertising is using increasing quantities of it to sell things. People like it. It works.

Over 25% of millennials use a mobile phone as their primary source for content compared with 17% of Gen Xers and 7% of baby boomers.

Social Media is about the people! Not about your business. Provide for the people and the people will provide for you.

Intelligent marketing should at times be thrown out the window by your gut feeling.

For a business not to advertise is like winking at a girl in the dark. You know what you are doing but no one else does.