More Agile Marketing Articles

Video and Animation Marketing

Marketing Campaigns You Can Fall in Love With

Optimizing Your Web Content for Tech Companies

How Facebook’s News Feed Change Can Affect Your Company’s Outreach

Analytics – The Basics

An Analytics Primer

How to Determine a Marketing Budget

Looking In On Your Competitor’s PPC Advertising

Take AIM: Why a Strategic Approach to Marketing is Best

How Does B2B Content Marketing Differ From B2C?

More Agile Marketing Stats

53% of marketers say “no” to projects never or just a few times a year, while another 26% simply don’t have the authority to say “no” at all

‘Build it, and they will come’ only works in the movies. Social Media is a build it, nurture it, engage them, and they may come and stay.

Agile projects are twice as likely to succeed as projects run with traditional project management

80% of marketers report that their departments are understaffed, making them feel overloaded

Over 25% of millennials use a mobile phone as their primary source for content compared with 17% of Gen Xers and 7% of baby boomers.

Intelligent marketing should at times be thrown out the window by your gut feeling.

Good advertising does not just circulate information. It penetrates the public mind with desires and belief.

Originality and unexpectedness are superpowers. Surprisingly, very few brands use them as such. They’re hard to master and far away from a science or anything you can test. That’s probably why you don’t see more truly original and unexpected communication today.

If you look at the higest-rated videos on YouTube, they’re not sad dramas, they’re men getting hit with inflatable balls or animals falling off things. Younger generations love humor, which is why advertising is using increasing quantities of it to sell things. People like it. It works.

Nothing draws a crowd like a crowd.