For a business not to advertise is like winking at a girl in the dark. You know what you are doing but no one else does.

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More SaaS & Tech Marketing Stats

Content marketing is a commitment, not a campaign.

Originality and unexpectedness are superpowers. Surprisingly, very few brands use them as such. They’re hard to master and far away from a science or anything you can test. That’s probably why you don’t see more truly original and unexpected communication today.

Many a small thing has been made large by the right kind of advertising.

Over 25% of millennials use a mobile phone as their primary source for content compared with 17% of Gen Xers and 7% of baby boomers.

53% of marketers say “no” to projects never or just a few times a year, while another 26% simply don’t have the authority to say “no” at all

Good advertising does not just circulate information. It penetrates the public mind with desires and belief.

Nothing draws a crowd like a crowd.

Investment in marketing automation tools is expected to reach $25 billion by the year 2023

Finding new ways, more clever ways to interrupt people doesn’t work.

SaaS organizations are now operating in over 100 countries

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