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More Agile Marketing Stats

Content marketing is a commitment, not a campaign.

53% of marketers say “no” to projects never or just a few times a year, while another 26% simply don’t have the authority to say “no” at all

Advertising is the ability to sense, interpret… to put the very heart throbs of a business into type, paper and ink.

Intelligent marketing should at times be thrown out the window by your gut feeling.

Originality and unexpectedness are superpowers. Surprisingly, very few brands use them as such. They’re hard to master and far away from a science or anything you can test. That’s probably why you don’t see more truly original and unexpected communication today.

The objective of all advertising is to buy new customers at a profit. Learn what your customers cost and what they buy…spend all of your ammunition where it counts.

Social Media is about the people! Not about your business. Provide for the people and the people will provide for you.

80% of marketers report that their departments are understaffed, making them feel overloaded

Many a small thing has been made large by the right kind of advertising.

Over 25% of millennials use a mobile phone as their primary source for content compared with 17% of Gen Xers and 7% of baby boomers.