Content marketing is a commitment, not a campaign.

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Quote in SaaS & Tech Marketing

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More SaaS & Tech Marketing Stats

80% of marketers report that their departments are understaffed, making them feel overloaded

Nothing draws a crowd like a crowd.

‘Build it, and they will come’ only works in the movies. Social Media is a build it, nurture it, engage them, and they may come and stay.

Social Media is about the people! Not about your business. Provide for the people and the people will provide for you.

Finding new ways, more clever ways to interrupt people doesn’t work.

Advertising is the ability to sense, interpret… to put the very heart throbs of a business into type, paper and ink.

53% of marketers say “no” to projects never or just a few times a year, while another 26% simply don’t have the authority to say “no” at all

SaaS organizations are now operating in over 100 countries

Originality and unexpectedness are superpowers. Surprisingly, very few brands use them as such. They’re hard to master and far away from a science or anything you can test. That’s probably why you don’t see more truly original and unexpected communication today.

Over 25% of millennials use a mobile phone as their primary source for content compared with 17% of Gen Xers and 7% of baby boomers.