Andy talks about the importance of design and technology, and how it can influence your sales.

Video Transcription

Design and technology are extremely important to your sales process. Design from a standpoint that you want to have a brand that’s consistent across everything you do which breeds confidence in prospects. And then you also want to look at it from a comprehension and ease of use standpoint. If your materials and process are really easy for the prospect to walk through, then there are no barriers for them to do business with you.

From a technology standpoint what you really want to look at is using tools like analytics to help track information so that you can see what information prospects are interested in, and how they’re moving through your process. The other part of technology is definitely having the right tools that can help you sell and close deals faster. So design and technology can be extremely important and profitable to your sales process.



Author Information

Andy Halko is the CEO of Insivia is a Strategic Growth Consultancy helping companies scale through our Breakthrough Growth Program and Agile Marketing solutions.

September 19, 2019 Seminar

Driving Traffic To Generate Leads: Content Marketing, Paid Ads & SEO

If your business if starving for new leads but struggling with all of the noise, rising costs, and a rapidly changing landscape of the digital marketing world, this seminar will equip you with what you need to gain momentum and leave with an actionable gameplan.


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