Over 25% of millennials use a mobile phone as their primary source for content compared with 17% of Gen Xers and 7% of baby boomers.

From BuzzStream x Fractl
Statistic in SaaS & Tech Marketing

More Devices & Products Stats

More SaaS & Tech Marketing Stats

[Companies] can’t just keep talking and saying the same old things. They need to listen, interact, and be somewhat interesting, just like any person who wants to be taken seriously.

Originality and unexpectedness are superpowers. Surprisingly, very few brands use them as such. They’re hard to master and far away from a science or anything you can test. That’s probably why you don’t see more truly original and unexpected communication today.

For a business not to advertise is like winking at a girl in the dark. You know what you are doing but no one else does.

Investment in marketing automation tools is expected to reach $25 billion by the year 2023

Many a small thing has been made large by the right kind of advertising.

80% of marketers report that their departments are understaffed, making them feel overloaded

SaaS solutions have the highest security features with 95% security failures due to human error

53% of marketers say “no” to projects never or just a few times a year, while another 26% simply don’t have the authority to say “no” at all

‘Build it, and they will come’ only works in the movies. Social Media is a build it, nurture it, engage them, and they may come and stay.

Social Media is about the people! Not about your business. Provide for the people and the people will provide for you.