The Consultancy & Agency Built for EdTech

EdTech Innovation Is Nothing Without Adoption.
We help EdTech companies cut through noise, win trust with schools and institutions, and scale faster with strategies built for complex education buying journeys.
Selling Into Education Is Unlike Any Other Market.
Budgets are tight, decision cycles are long, and multiple stakeholders must buy in. We help EdTech companies translate big ideas into clear value that educators, administrators, and parents can’t ignore.
Navigate Complex Decision Chains.
From superintendents to IT directors to classroom teachers, we help you win consensus across diverse education stakeholders.
Turn Outcomes Into Proof.
Schools and districts won’t gamble on promises. We create validation assets — case studies, impact reports, and ROI calculators — that prove your solution drives real results.
Break Free From Long Cycles.
Education deals stall without consistent engagement. Our systems keep you top-of-mind through nurturing, automation, and buyer-centric content.
Differentiate in a Crowded Market.
Thousands of EdTech tools fight for attention. We sharpen your positioning so buyers instantly see what makes you essential.
Earn Trust With Purposeful Messaging.
Educators care about impact, not hype. We craft messages that resonate with mission-driven buyers and build long-term credibility.
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How We Help EdTech Companies Win
Shortlist Accelerator
Stand Out in Every Evaluation.
We position your solution so you’re not just another tool — you’re the obvious choice in RFPs, reviews, and shortlists.
Be the EdTech Brand They Choose
Pipeline Engine
Don’t Wait for the Next Conference.
We use buyer intelligence, ABM, and automation to drive consistent conversations with districts and universities year-round.
Build Your EdTech Pipeline
Validation Builder
Schools Believe Data, Not Claims.
From case stories to outcome reports, we give you the undeniable proof that convinces risk-averse education buyers to say yes.
Prove Your EdTech Impact
Agency Services
Flexible Execution. Relentless Buyer Focus.
From campaigns to websites to interactive assets, we execute with precision and education-specific expertise to help you scale.
Buyer Intelligence
Positioning
Website Design
UX/UI Design
Interactive
Video & Animation
Answer Engine Optimization
Search Optimization

Ready to grow your EdTech?

Schedule With Me Now

I'm Tony, CRO @ Insivia

We Help EdTech Innovators Across the Learning Ecosystem.
From K–12 to higher education to workforce learning, we know how to position and scale solutions that transform education.
K–12 Platforms & Tools
Help districts adopt your solution by aligning with budgets, student outcomes, and teacher buy-in.
Higher Education Software
Navigate complex procurement processes at universities with credibility and validation.
Workforce Development Platforms
Position your solution as a must-have for employers, training providers, and career programs.
Learning Management Systems (LMS)
Differentiate in a saturated market with sharper positioning and proof.
EdTech Apps & Engagement Tools
Capture attention and drive adoption with messaging that connects to everyday classroom needs.
STEM & Career Pathway Solutions
Align with district initiatives and prove long-term impact on student success.
Tutoring & Supplemental Platforms
Win trust by showing measurable results for parents, schools, and administrators.
Content & Curriculum Tech
Demonstrate value beyond “nice-to-have” by tying your platform to student achievement.
Andy Halko
Andy Halko
Founder & CEO

I started Insivia in 2002 and for over 22 years I have had the chance to work directly with hundreds of companies and founders to redefine or reinvent their businesses.

We understand the unique challenges that selling into schools and higher education institutions present. We have worked closely with institutional software companies like yours and have witnessed many of these challenges firsthand. However, we believe that with the right approach, marketing and sales into these types of enterprise organizations can be both effective and rewarding.

Challenge #1: Lengthy Evaluation and Adoption Processes
Educational institutions often take a considerable amount of time to evaluate and adopt new technology. This can result in long lead capture and sales cycles. Our experience has equipped us with strategies to navigate these extended timelines and maintain engagement throughout the process.

Challenge #2: Budget Constraints
Budgeting issues are not uncommon in the education sector. Understanding how schools and districts can finance their investments is crucial. We have developed insights into the budgeting processes of educational institutions, allowing us to tailor our approach to fit their financial constraints.

Challenge #3: Privacy and IT Ownership Concerns
Privacy and IT ownership are significant concerns for educational IT teams, often creating barriers in the sales process for EdTech products. We have experience in addressing these concerns and in presenting solutions that align with the priorities and protocols of educational IT departments.

Challenge #4: Teacher Adoption
Teachers’ fear of adopting new technology, whether due to constant technological changes or a general apprehension towards change, can be a barrier to entry. We have strategies to ease these fears and to demonstrate the tangible benefits that new technology can bring to the classroom.

Let’s overcome these challenges and succeed in the educational market together. Our expertise and tailored strategies can make marketing and sales into educational institutions a smoother and more rewarding journey for you.

Let's talk about your EdTech

Reach out and let's schedule a discovery call.

( Or book a meeting right now )