If you look at the higest-rated videos on YouTube, they’re not sad dramas, they’re men getting hit with inflatable balls or animals falling off things. Younger generations love humor, which is why advertising is using increasing quantities of it to sell things. People like it. It works.

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Social Media Marketing Statistics

Explore the latest social media marketing statistics, including trends in AI, influencer marketing, user-generated content, and short-form videos. Learn how brands are leveraging social media to drive engagement, boost brand loyalty, and influence purchasing decisions.