Everything is designed. Few things are designed well

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Quote in SaaS & Tech Website Design

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Good design is obvious. Great design is transparent.

Design is like a mom, nobody notices when she’s around, but everybody misses her when she’s not

Behavioral design is all about feeling in control. Includes: usability, understanding, but also the feel.

Good design is all about making other designers feel like idiots because that idea wasn’t theirs

Complexity is your enemy. Any fool can make something complicated. It is hard to make something simple.

A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete fools

Good design keeps the user happy, the manufacturer in the black and the aesthete unoffended

A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.

Without good design it is easy to miss the point

Comic Sans is never an acceptable font. Unless you are an 8 year old girl writing a poem about unicorns.