Design is not just what it looks like and feels like. Design is how it works.

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A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete fools

Behavioral design is all about feeling in control. Includes: usability, understanding, but also the feel.

Designers can create normalcy out of chaos; they can clearly communicate ideas through the organising and manipulating of words and pictures

13.7% of sales are online

The design process, at its best, integrates the aspirations of art, science, and culture.

There are around 3.8 million e-commerce sites in the USA

Comic Sans is never an acceptable font. Unless you are an 8 year old girl writing a poem about unicorns.

Good design keeps the user happy, the manufacturer in the black and the aesthete unoffended

Remember it takes a lot of shit, to create a beautiful flower

62 percent of companies increased their sales by designing responsive mobile platforms for their websites.

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