Design is not just what it looks like and feels like. Design is how it works.


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Simplicity is the ultimate form of sophistication

13.7% of sales are online

Increasing your website loading speed can prevent the loss of 7 percent of possible conversions.

Design is where science and art break even.

The Internet has been the most fundamental change during my lifetime and for hundreds of years.

The design process, at its best, integrates the aspirations of art, science, and culture.

There are 9.6 million websites that use e-commerce technologies

A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.

A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete fools

Complexity is your enemy. Any fool can make something complicated. It is hard to make something simple.

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