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More Agile Marketing Stats

The best place to hide a dead body is page 2 of Google search results.

If you look at the higest-rated videos on YouTube, they’re not sad dramas, they’re men getting hit with inflatable balls or animals falling off things. Younger generations love humor, which is why advertising is using increasing quantities of it to sell things. People like it. It works.

Agile projects are twice as likely to succeed as projects run with traditional project management

Many a small thing has been made large by the right kind of advertising.

The objective of all advertising is to buy new customers at a profit. Learn what your customers cost and what they buy…spend all of your ammunition where it counts.

Content marketing is a commitment, not a campaign.

Originality and unexpectedness are superpowers. Surprisingly, very few brands use them as such. They’re hard to master and far away from a science or anything you can test. That’s probably why you don’t see more truly original and unexpected communication today.

can’t just keep talking and saying the same old things. They need to listen, interact, and be somewhat interesting, just like any person who wants to be taken seriously.

Social Media is about the people! Not about your business. Provide for the people and the people will provide for you.

Finding new ways, more clever ways to interrupt people doesn’t work.