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The design process, at its best, integrates the aspirations of art, science, and culture.

Complexity is your enemy. Any fool can make something complicated. It is hard to make something simple.

Simplicity is the ultimate form of sophistication

Designers can create normalcy out of chaos; they can clearly communicate ideas through the organising and manipulating of words and pictures

Marketing without design is lifeless, and design without marketing is mute

People think that design is styling. Design is not style. It’s not about giving shape to the shell and not giving a damn about the guts. Good design is a renaissance attitude that combines technology, cognitive science, human need, and beauty to produce something that the world didn’t know it was missing.

Behavioral design is all about feeling in control. Includes: usability, understanding, but also the feel.

62 percent of companies increased their sales by designing responsive mobile platforms for their websites.

A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.

Increasing your website loading speed can prevent the loss of 7 percent of possible conversions.