Today Rick explains why you need to be careful when building backlinks for your SEO campaign.

Video Transcription

Today just one of the recording real quick video and talk to you about buying links back to your website. With this month being a month we’re focusing on SEO here at Insivia, we all know that gaining links and populating more links that point back to your website is going to help your overall search engine optimization campaign, but I’m here to tell you that not all links are created equal. I just wanted to make clear that if you stumble across websites that sell backlinks or links to your website even though that you know this is a good strategy and the more links pointing back to your website are better, purchasing links that point back to your website can actually do the exact opposite effect that you think they’re going to do these are normally sent through link pools. Sending links back to your website with no relative contact or substance, so with having these links out there overtime in the longer that these sites are out there the less valuable they become and actually hurt your site more than help it.

Author Information

Andy Halko is the CEO of Insivia is a Strategic Growth Consultancy helping companies scale through our Breakthrough Growth Program and Agile Marketing solutions.

September 19, 2019 Seminar

Driving Traffic To Generate Leads: Content Marketing, Paid Ads & SEO

If your business if starving for new leads but struggling with all of the noise, rising costs, and a rapidly changing landscape of the digital marketing world, this seminar will equip you with what you need to gain momentum and leave with an actionable gameplan.

Details + Registration