SEO is one of the most powerful tactics to drive targeted traffic to your site.

For SaaS companies, the right traffic can drive demos, trials and purchases.

We're talking about 9 SEO tips to improve your search ranking. Read our extended in-depth article on SaaS Search Optimization Tips.

Watch the video above to get a summary on these 9 tips:

  • Tip 1: Key Phrase Targeted Pages
    Learn about leveraging landing pages to specifically target high-volume phrases.

  • Tip 2: New Feature Announcements
    Talking about new features is a great customer experience and also a way to target customer issues in search.

  • Tip 3: Vertical Focus
    Add pages about industries or verticals for your SaaS to target vertical search phrases.

  • Tip 4: Documentation & APIs
    Including documentation and API information is key for customers, but can also be quality content for search engines.

  • Tip 5: Trend Reports
    As a leader for your industry, you should create custom trend reports that are fodder for inbound links.

  • Tip 6: Integration Tools
    Talk about the integrations you have and encourage your partners to link back to you.

  • Tip 7: Guest Blogging
    Obtain guest blogs and guest blog on other sites to validate and gain authority.

  • Tip 8: Directories & Review Sites
    Don't forget to claim your digital real estate and get every profile as well as encourage reviews.

  • Tip 9: SEO Software
    There are great products to help with SEO, use them to make fixes and optimizations.

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Author Information

Andy Halko is the CEO of Insivia is a Strategic Growth Consultancy helping companies scale through our Breakthrough Growth Program and Agile Marketing solutions.

September 19, 2019 Seminar

Driving Traffic To Generate Leads: Content Marketing, Paid Ads & SEO

If your business if starving for new leads but struggling with all of the noise, rising costs, and a rapidly changing landscape of the digital marketing world, this seminar will equip you with what you need to gain momentum and leave with an actionable gameplan.


Details + Registration