What Should you Think about when Developing a Newsletter?

November 2, 2012

Patrick talks about the design of a newsletter and what you need to include to make it a success.

Video Transcription

There are a few things to keep in mind when developing a newsletter campaign and a newsletter template. The first one is to make it really easy for your users to find out what their objective is. You want it to be simple for them to understand your message and where you want them to take action on your website.

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Insivia is a Strategic Growth Consultancy helping software & technology companies scale through research, brand strategy, integrated marketing, web design, and retention.