Chad gives you a simple solution to improve your eCommerce site to help close the sale.

Video Transcription

One of the biggest conversion losses a company can have with their e-commerce store is simply having a too confusing and too long checkout process. The more steps for a checkout for users, that’s more chance for them to say this is too much, I’m bored, or you know what maybe I don’t need that product. The less steps you have, the easier it is to get that sale.

Author Information

Andy Halko is the CEO of Insivia is a Strategic Growth Consultancy helping companies scale through our Breakthrough Growth Program and Agile Marketing solutions.