In this Insivia insight, Patrick talks about some of the benefits of having an effective product configurator or filter. Time and time again, these tools have shown their value. They allow customers to play around and tinker with your products online. Studies have shown that when people engage with products, they are more likely to buy, and this is especially true in a digital environment. So if you like it when people click that “buy now” or “checkout” button, it might be time to revaluate just how effective your user interface is.

The experts here at Insivia combine strategic thinking with digital tools to create compelling online experiences. Our innovative solutions drive sales and customer loyalty. We do the research. You count the money.

If you aren’t convinced yet, check out the product filter we developed for Jolly Pets. For more information, drop us a line today. 

Author Information

Andy Halko is the CEO of Insivia is a Strategic Growth Consultancy helping companies scale through our Breakthrough Growth Program and Agile Marketing solutions.