A social media management tool primarily built for Business to Business (B2B) marketing. Supports Facebook, Twitter, LinkedIn (profiles, company pages and groups), Google+. Oktopost shines by allowing scheduling across multiple social networks including LinkedIn groups and by using a scheduling calendar.

Features

Streams
Create live monitors that track keywords, mentions, groups, company pages and more. Easily follow and join social conversations that impact your brand, reply to feedback from customers, track key competitor activities and get inspiration for your next content idea.

Social Inbox
Never miss a comment that was left on your posts. Eliminate the hassle of manually logging into each network, and let the Social Inbox automatically check for any comment your posts generated, giving you more time to focus on writing great replies.

Capabilities Overview

  • Track Twitter favorites, mentions, lists and keywords
  • Receive and reply to comments on any of your posts
  • Monitor LinkedIn Groups and Company pages
  • Like Facebook and LinkedIn posts

Supported Networks
Oktopost supports publishing to four major social media networks: LinkedIn, Facebook, Twitter and Google+. Add your personal profiles, company pages and groups, and invite your colleagues to join so you can post on their behalf and expand your brand’s social reach.

Campaigns
Your social media posts and overall marketing objectives should be coordinated, and Oktopost makes this feasible. Create a Campaign for any objective, such as brand awareness, thought leadership or lead generation, and ensure that each post within it relates to that purpose.

Autoposter
Save time by creating all of your social content in advance, and then easily access to schedule a long-term campaign. With Autoposter, you can quickly select saved messages, and publish them across multiple networks, profiles, company pages and groups, in a matter of minutes

Capabilities Overview

  • Publish to Facebook, LinkedIn, Twitter and Google+
  • Create social campaigns that match your marketing goals
  • Quickly schedule posts to multiple profiles, company pages and groups
  • Save time with automatic link shortening
  • Customize link preview text and thumbnails
  • Attach images and photos from your device
  • Drag and drop calendar rescheduling
  • Geo-target posts on LinkedIn Company Pages
  • Customize UTM parameters

Social Media Analytics
Access unlimited reports to gain deep insight into your social media marketing performance. View clicks, conversions, comments and engagement metrics in easy-to-understand charts, and segment data based on networks, groups, messages and profiles.

Conversion Tracking
Measure your social media ROI by tracking which messages cause your audience to convert. Track social leads from the moment they engage with your content up until the point that they become customers.

Capabilities Overview

  • Track clicks, conversions, comments and likes
  • View analytics per profile, message or campaign
  • Export data to any format, including Excel, PDF or CSV
  • Capture and save information for any social lead
  • Sync lead data with marketing automation and CRM platforms

Insivia's Review

Oktopost is superior to its competitors, in part because the social media tools it provides align so closely with what B2B marketers are looking for. When marketers utilize Oktopost’s social media marketing platform, they don’t have to guess whether their campaigns are working or estimate the value of their efforts. Oktopost provides its users with quantifiable data that they can use to justify their programs. The platform’s auto-posting and advanced message scheduling features help marketers save time, while the advanced analytics and straightforward interface make it incredibly easy for new users to get started.



September 19, 2019 Seminar

Driving Traffic To Generate Leads: Content Marketing, Paid Ads & SEO

If your business if starving for new leads but struggling with all of the noise, rising costs, and a rapidly changing landscape of the digital marketing world, this seminar will equip you with what you need to gain momentum and leave with an actionable gameplan.


Details + Registration