Argyle social is social media management tool for savvy B2B marketing. It allows you to merge social data with sales and marketing numbers to identify and engage with more prospects, qualify and quantify better leads and build stronger relationships with social media actions.
Merge Social Data with Sales and Marketing Data
Identify and engage with more prospects, qualify and quantify better leads, and build and maintain stronger relationships by linking social media actions to the marketing platforms you’re already using.
Unite all your marketing efforts (and data)
Tie social actions to real business results — such as opportunities won — by synchronizing prospect and customer actions across all of your analytic softwares
Build, grow, and maintain intentional relationships
Monitor your social presence when you’re away with rules and notifications, automatically publish content to ensure you’re always active online, and use social tagging to ensure you’re sending the right message to the right contacts.
At first glance, Argyle Social is similar to other popular publishing platforms such as HootSuite and CoTweet. You can easily schedule posts on Facebook and Twitter, review engagement across platforms via a single dashboard including your competitors, and access reports all in one suite but there’s definitely more to it when you look under the hood. The real beauty behind Argyle Social is its ability to track conversions as a result of social media efforts. What that means is if you published a Facebook status and a user engaged with that update (i.e. Liked the comment, shared it on their wall, left a comment, etc.) then three days later visited your company website and downloaded a white paper – Argyle Social can track that conversion and tie it back to your social media efforts. f you are looking for a robust publishing platform that can offer a whole lot more than its competitors, I’d advise that you give Argyle Social a closer look.