Search Optimization

We increase rankings through search optimization

for firms in Cleveland, Ohio, and across the globe.

Why Search Optimization is important

Rank Higher Than Competitors

When people use search engines they are looking to solve a problem which is often driven towards a service or product. Many businesses underestimate the amount of traffic that search engines can drive because they don’t rank now and can’t see what they are missing out on.

Only the first few results of any search get the majority of clicks and if you aren’t showing up high in the rankings, then most likely your competitors are.  SEO is the process of improving your site to rank higher both with on-site and off-site search optimization.

 

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Our Services

Search Optimization

Improve your ranking in Google, Bing & Other Engines

On-Site SEO

Improve your websites foundational search optimization by improving title tags, meta data, speed, coding, landing pages, cross-linking, and a number of other important techniques.

Off-Site SEO

Build authority and relevancy by creating off-site SEO signals such as inbound links, guest blogging, and social media. Authority is a key component to higher ranks.

Search Optimization Assessments

Know where you stand when it comes to SEO. Start with identifying problems, outlining opportunities, comparing competitors, and building baselines for optimization.

SEO Content Writing

Blogging, landing pages, and other quality content are a centerpiece of search optimization. We can help you build the strategy and create the right content.

Begin Your SEO Journey

Get A Free Instant SEO Audit

We want to help you to increase your rank and one of the first steps in any Search Optimization process is a quick assessment. 

Once you’re complete this SEO audit, Insivia can help by taking a deeper dive to develop a strategy and then work with you to continuously increase your search rank.

We’re considered one of the top SEO companies in Cleveland and around the country.

How We Do It

The Search Optimization Process

An expert-lead process

Assess

Start with an SEO assessment to create baselines and build a plan.

Execute

Implement on-site and off-site SEO tactics to improve your rank and outpace competitors.

Measure & Report

Measure your rank every step of the way and to make adjustments.

Insivia’s Unique Audits

Video Website Audits

Watch & listen as our team reviews and analyzes your site.

Our unique video website audits gather a group of search and content experts from our team into a room to review your website and run analysis all while being recorded. You get a recording of your website and search optimization audit as well as a presentation of findings.

 

Contact Us To Learn More

Check Out Our Related SEO Articles

Saving SEO Face in the Wake of a Website Redesign

One of the biggest mistakes in a web redesign is not planning for search optimization. Don’t lose your rank overnight.

What is an SEO Audit?

An SEO audit will include an analysis of your site, as well as recommendations for how to improve and increase your rank.

Top 10 SEO Mistakes To Avoid

We’ve made a list of the top 10 SEO mistakes you should try to avoid when working on your SEO campaign.

7 Free Tools to Improve Your SEO

A Search Engine Optimization (SEO) campaign can be daunting, so to help out with your efforts we’ve found 7 free tools.

Explore SEO Around The Web

What Is SEO / Search Engine Optimization?

A great overview of search optimization by one of the top authorities in the market, Search Engine Land.

Beginners Guide To SEO from Moz.com

The Beginner’s Guide to SEO has been read over 3 million times and provides comprehensive information.

SEO Made Simple: A Step-by-Step Guide

Neil Patel is one of the top digital marketing authorities, so starting with his step-by-step guide is a must.

Search Engine Optimization (SEO) Starter Guide

If you own, manage, monetize, or promote online content via Google Search, this guide is meant for you.

Search Optimization Tools We Use

SEM Rush | SEO Tool

Google Search Console

Yoast | SEO for Everyone

Screaming From SEO Spider

High-Density Markets

While we work across the US, here are 4 key markets our search optimization services have penetrated.

Cleveland, Ohio

We call Cleveland home with our office located right downtown. Check out our Cleveland SEO Report.

Columbus, Ohio

One of our favorite cities in Ohio to work with technology companies and more.

Pittsburgh, Pennsylvania

Our CEO is from Pittsburgh; he loves to visit our clients there and his family.

Akron / Canton

Only a hop, skip, and jump away, we work with many amazing Akron companies.

See What We’ve Done

Our own Search Optimization has created powerful results for us with numerous pages receiving thousands of visits a week. Here’s one.

We wrote this 3,000 word targeted article shows that search optimization is a journey. It starts small but can grow to be a continual source of targeted traffic. This is just one example of our own for how SEO can work.

SEO Results

One of the most important things to remember whenever creating content for search optimization is that you want it to be valuable, unique and topically focused.  By making it valuable, you not only increase the likelihood of shares but also create a positive brand impression. Also, a unique piece of content has less competition while being focused helps achieve top rank in the search engines for specific terms.

Imagine just creating 12 of these articles that get 500 visits a day. That’s search optimization.