SEO GUIDE

Search Ranking Factors

What criteria influence your search rank? Find out below.

What are ranking factors?

Google and other search engines have algorithms and systems that constantly scour the internet to determine where sites should rank.

Often results are determined real-time when someone searches, but there are factors that search engines have already measured for your site that are used in their equations to determine where you should rank for a term.

Below is a listing of ranking factors. This list is an ongoing and ever-changing resource that we are adding to and removing factors from as we learn more.

Take a look and feel free to suggest or provide feedback on a ranking factor by reaching out via our contact form.

Keyword In Title

Priority: Highest


Keyword in Domain

Priority: Highest


Domain Age

Priority: Low

Domain age isn’t referring just to how long you have owned a given domain name, but instead how long it has been since Google first indexed that domain, or saw a link to the domain.

Learn more at Internet Marketing Blog


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Search & Filter SEO Factors

  • Factor Types