Statistic Info

Survey results indicate that companies in the $7.5MM-$15MM range are among the fastest growers. The median growth in this range is much greater than the median of companies half their size. Interestingly, there was a similar bump-up last year, but for companies between $5MM-$7.5MM.

For Entrepreneurs.com

More SaaS + Software Stats

SAAS companies that are focused mainly on enterprise sales have higher levels of professional services

Because of the losses in the early days, which get bigger the more successful the company is at acquiring customers, it is much harder for management and investors to figure out whether a SaaS business is financially viable.

SaaS companies in the $7.5MM-$15MM range are among the fastest growers

Negative Churn and Expansion Revenue

Non-renewal rates are higher than gross dollar churn rates and higher for shorter duration contracts

Analysed by contract value, field sales are primarily evident for companies with median deals over $25K. Inside sales strategies are most popular for companies with $1K-$25K median deal sizes

SaaS IPOs have more than doubled over the last 12 years

Median annual gross dollar churn was 8%, 7%, 6% and 8% in 2016, 2015, 2014 and 2013

SAAS companies with >$250K median ACV book nearly 25% of their contracts at 3 years or longer

Companies with longer contracts (2+ years) reported the lowest annual unit churn

More Growth Strategy Stats

The average SaaS company spends just 6 hours determining their pricing strategy

Women in western countries use the internet 17 percent more than their male counterparts

Less than 20% of new revenue came from existing customers in the form of up-sell and expansion sales

How Often Should The Pricing Committee Be Meeting And Making Changes?

It’s 4x cheaper to upsell existing customers than acquire new customers: costing just $0.28 to acquire an additional dollar of revenue

The average company gets 16% of new ACV sales from up-sells and expansions, though companies with revenue between $10MM-$40MM are relying more heavily on up-sell and expansions

At Twitter, 10 percent of tech roles are staffed by women

36% of SaaS businesses managed to reduce their revenue churn over the last 12-months

54% treat upselling and add-on sales as high priority

Between the SMB and Enterprise customer types, the top-quartile performers not only have net-revenue churn that is 14% to 23% percentage less than the average performers but also have net-revenue churn that is negative in an absolute sense