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Organization Structure Planning

The Basics of Analyzing Your Audience

The Importance of a Business Plan

Take AIM: How to Target the Right Audience

The Culture Gap

How to Get Everyone on the Same Page

Personas and The “Broken Telephone” Game

An Applied Innovation Model

Take AIM: Why a Strategic Approach to Marketing is Best

Tell Great Stories!

More Growth Strategy Stats

47% of millennials want to work at diverse companies, according to a recent study.

Analysed by contract value, field sales are primarily evident for companies with median deals over $25K. Inside sales strategies are most popular for companies with $1K-$25K median deal sizes

In 2018, the revenue of General Dynamics amounted to nearly 36.2 billion U.S. dollars.

Women in western countries use the internet 17 percent more than their male counterparts

36% of SaaS businesses managed to reduce their revenue churn over the last 12-months

More than two thirds of SAAS companies experienced annual churn rates of 5% or higher

Increases in revenue growth rates drive twice as much market-capitalisation gain as margin improvements for companies with less than $4 billion in revenues

In 2018, the U.S. imported aerospace products worth about 53.98 billion U.S. dollars.

SaaS IPOs have more than doubled over the last 12 years

Account Churn Rate (ACR) = customers at beginning of month – customers at the end of month / customers at beginning of month