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Survey results indicate that companies in the $7.5MM-$15MM range are among the fastest growers. The median growth in this range is much greater than the median of companies half their size. Interestingly, there was a similar bump-up last year, but for companies between $5MM-$7.5MM.

There doesn’t appear to be any relationship between median contract size and growth other than a bump-up for the <$1K and $15K-$25K groups (though this could be skewed by sparse data in those groups). Last year, the bump-up occurred for companies in the $100K-$250K AVC range.

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More SaaS + Software Stats

Growing faster has twice as much impact on share price as improving margins

The top 50% of the fastest growing SaaS businesses generate much higher upsells than their competitors. The larger the business, the greater the impact of upselling

The best SAAS businesses have a LTV to CAC ratio that is higher than 3, sometimes as high as 7 or 8

If a software company grows at 20% annually, it has a 92% chance of ceasing to exist within a few years

Only 8% of large companies use internet sales strategies. The proportion of companies relying on internet sales increases as company size decreases

At a 35% CAGR, it takes 10 years for a SaaS company to grow from $5M to $100M in ARR

SaaS, and other recurring revenue businesses are different because the revenue for the service comes over an extended period of time (the customer lifetime)

Internet sales strategies are the only sales method to see a decline in CAC, dropping from $0.54 to $0.42 between 2014 and 2015

The median SaaS business loses about 10% of its revenue to churn each year and that works out to about 0.83% revenue churn a month

Non-renewal rates are higher than gross dollar churn rates and higher for shorter duration contracts

More Growth Strategy Stats

55% of SaaS companies rate Customer Retention as the key metric to measure

It’s essential to have a point of view that puts a stake in the ground and breaks through the clutter.

In 2017, Foxconn Technology Group achieved revenue of 158.15 billion U.S. dollars.

Internet sales-driven companies have a much greater reliance on marketing, with 65% of the median company’s CAC budget devoted to marketing

How To Make Pricing A Constant Process In Your Organization

For SaaS companies valued at over $1billion, the median amount of financing raised is $206million

All types of investment have grown, year-on-year, with the biggest growth during the seed stage of financing

Median annual gross dollar churn was 8%, 7%, 6% and 8% in 2016, 2015, 2014 and 2013

56% treat “Existing Customer Renewals” as high priority

General Dynamics is a market leader in the aerospace and defense industry. In 2018, a total of 105,600 people were working at General Dynamics.