There’s no doubt that mobile devices are increasingly becoming the preferred platform for many online activities – browsing, shopping, email, and so on. If your audience is among those going mobile, it’s important to make sure all your marketing efforts – specifically your website and emails – are optimized for mobile devices. Check out the infographic below to see how the mobile trend is growing, specifically for email.
Click the image to view the full infographic. Originally posted by Smartinsights.com.
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Analytics and optimizing conversion should be a top priority for organizations but since it is something that often times seems so overwhelming or difficult to understand, it’s easy to put it on the back burner never to be looked at again. For those who do try to measure analytics from time to time, without knowing [...]